Services

How can I help you?

Branding

Logo design
Business cards
Identity system
Brand guideline

Print

Poster, flyer, brochure
Invitation
Editorial
Packaging

Web design

Webdesign
UX design
Newsletter
Social Media

Methodology

How would we work together?

STEP 1
Getting to know you

• Understanding your field of work
• Getting to know your customers
• Finding out the specificity of your offer
• Defining your needs and expectations

The goal: find out what makes you unique and how to communicate it.

STEP 2
Creating your visual identity

• Finding the graphic language, tone and image that suits you and distinguishes you from others,
• Paying particular attention to details, typography, colour and iconography.

The goal: to develop your own image and highlight your uniqueness.

STEP 3
Design your communication material

• creating multiple graphic proposals,
• choosing one and adjusting it until it meets our expectations,
• finalizing, preparing and delivering your communication materials.
The goal: to offer you smart design solutions whose form enhances the substance.

STEP 4
Following up

• Reflecting together on your future needs to accompany you throughout your development,
• Establishing a smooth collaboration and a mutual trust.

Working together over the long term allows us to better understand each other’s expectations and ways of collaborating, in order to gain efficiency and relevance.

Approach

Listening, showing empathy and understanding are essential in my opinion to build a quality working relationship. My work method mixes thinking, needs analysis and graphic design, in order to design striking, qualitative and original communication materials.
I make a point listening to your needs, your concerns and your satisfaction. Establishing a genuine and honest relationship is very important to me.

Team work

An order to meet your needs, whatever their scope, I collaborate with various experts whose skills complement mine: illustrators, developers, copywriters, photographers…

Contact

hello@paulinemorand.com

+336 71 41 67 39

19 rue Père Chevrier, Lyon, France